Yokohama’s GEOLANDAR M/T™ G003 Named
Spec Tire of the 2018 TrophyLite SeriesJanuary 22, 2018

SANTA ANA, CA. – Yokohama Tire’s off-road racing program continues to expand. The tire maker announced today that its GEOLANDAR M/T G003™ (size 33X12.50R15) is the spec tire of the 2018 TrophyLite R4 Series. First race of the season is the Best in the Desert (BITD) Parker 425, Feb. 1-4 in Parker, AZ.


“The TrophyLite Series has grown tremendously over the years and it’s easy to see why. It’s an exciting desert racing series that’s designed to keep the cost of racing down so more people can do it,” said Fardad Niknam, Yokohama Tire’s senior director of consumer product planning and product marketing. “TrophyLite is an excellent fit for our GEOLANDAR M/T G003 tires.”

Designed for hardcore off-roaders, outdoor enthusiasts and pick-up truck/SUV owners, the M/T is the latest member of Yokohama’s rugged GEOLANDAR® line of durable, light truck tires.

“The M/T is the perfect fit for TrophyLite, it is tough and offers great traction and durability,” said TrophyLite owner Jason Cobb. “To have such an iconic company like Yokohama Tire supporting our series and our racers is absolutely amazing.”

2018 TrophyLite Schedule
National Series
February 1-4 BITD, Parker 425, Parker, AZ
March 8-11 BITD, Mint 400, Las Vegas, NV
May 3-7 BITD, Silver State 300 (TrophyLite Shoot Out), Las Vegas, NV
August 15-18, BITD Vegas to Reno, Las Vegas, NV
October 11-14, BITD Laughlin Desert Challenge, Laughlin, NV
November 29 - December 2, BITD Pahrump 250, Pahrump, NV

Regional Series
February 7-9 SNORE, Battle at Primm, Primm, NV
May 3-7 BITD, Silver State 300 (TrophyLite Shoot Out), Las Vegas, NV
August 3-4 SNORE, Midnight Special, Jean, NV
December 7-9 SNORE, Rage at the River, Laughlin, NV

Yokohama’s other off-road alliances include being the title sponsor of the 2018 Yokohama NORRA Mexican 1000 and the 2018 Yokohama Sonora Rally, as well as being the official tire of Horsepower Adventures. Yokohama is also sponsoring the GenRight Off Road Race Team in the 2018 Ultra4 series 4400 Class, and sponsored the SsangYong Motorsport team in the recent Dakar Rally.

Yokohama’s sports sponsorship roster also includes Chelsea FC, Major League Baseball’s Los Angeles Angels, Nitro Circus Live US Tour, Nitro World Games, Spartan Race Series and the Needham Memorial Day Soccer Tournament Driven by Yokohama.

About Yokohama Tire Corporation

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications.
For more information on Yokohama’s broad product line, visit www.yokohamatire.com

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About TrophyLite – TrophyLite.com

The TrophyLite Race Series was created to provide an affordable alternative to the high cost of racing. Drivers are pitted against each other in identical vehicles that provide the thrill of competitive offroad racing without the million dollar price tag. All TrophyLite race vehicles are precisely constructed to maintain parity and use the finest quality components available. TrophyLite allows you to compete in a fun, fast, race proven vehicle right out of the box.

With generous sponsorship from Yokohama Tires, Ultra Wheels, Factory Canopies, Fabtech Motorsports, Rugged Radios, Empire Destructive, PRP Seats, TRAYCO USA, Active Screen Printing, Monster Seal, Vision Hype Motorsports, Daystar, Rnr Photo and Currie Enterprises.